Smart Parking and the Corporate Campus #11: How the Final 30% Parks


  One of the key benefits smart parking delivers to corporate campuses is helping employees park faster and get into work sooner. How does that work? The first people coming to work don’t need smart parking. They arrive early to an empty lot. We estimate that smart parking primarily serves the last 30% of all commuters, who arrive to a parking lot that is full near the entrance and mostly full of cars nearby.

  Employees in the 70 to 80% of arrivals would normally drive up and down several lanes before they find an open space. It generally costs them at least 2 minutes of searching to locate parking.

  Employees in the 80 to 90% of arrivals have to not only search through multiple lanes, but may have to drive up or down a level to find parking. It usually costs them over 4 minutes of searching to locate parking.

  The last group of employees in the 90 to 100% of arrivals usually have to search across not only multiple levels of parking in a garage, but often have to drive to secondary garages or lots to find their parking. They spend over 6 minutes simply searching for an available parking space.

  Smart Parking attached to smart signage alleviates these wasted minutes. Dynamic signs that tell drivers certain levels and rows are already full of parking prevents them from wasting time cruising down those rows. Arrows pointing to specific parking spaces can guide drivers directly to an open space, without having to do the parking lot crawl of scanning nearby spaces as one drives. This leads to employees getting into the office faster and less frustrated, with a more productive start to their day.